Built for your pet care business

Appointments, clients, pets, and payments in one calm place. One plan with everything included, and Jack, who moves your data across for you and answers your emails himself.

30-day free trial · No credit card required

The liddle calendar showing a week of grooming and hydrotherapy appointments across seven days

Everything it takes to run the day

liddle is one product and every business gets all of it. Nothing below is an add-on, and nothing is locked to a higher tier.

Calendar and scheduling
Day, week, and month views built for a service business. Drag an appointment to move it, block out lunch, and run several practitioners on one calendar.
Client and pet records
Every owner, every animal, and every visit they’ve had. Breed, weight, vet, temperament, and what you did last time, on screen while you’re with them.
Session notes
Write up a session against the appointment it belongs to, so the note lives with the booking instead of in a notebook behind the desk.
Reminders that send themselves
Automatic SMS and email reminders before every appointment, so no-shows drop and you stop spending Sunday night confirming Monday.
Invoices, deposits, and payments
Take a deposit at booking, invoice against the appointment, and see what’s owed without keeping a spreadsheet on the side.
Messaging included
SMS and email are part of the price. There are no credit packs to buy, and your reminders won’t stop because a cap ran out.

A client portal, a two-way SMS inbox, and recurring appointments are what I’m building next. The full list, shipped and planned, is on the features page.

liddle started with my mum’s business.

Mum has run Dogworx for fifteen years. She was training and minding dogs long before she added canine hydrotherapy about three years ago and it became Dogworx Hydrotherapy.

Every time she needed software to run it, we tried what was out there, and nothing did everything she actually needed. So I started building it.

She’s still who I picture when I design a screen. Someone who knows every dog by name, and who is doing the books after the last client goes home. If a screen would cost her an evening, I change it.

I’m the whole company, and that’s the point. The person who answers your email is the person who writes the code, so problems get fixed instead of logged somewhere.

It also means the roadmap belongs to me and the businesses using liddle. If something you need is missing, tell me. If it’s the right fit for pet care work, I’ll build it and work through it with you until it fits how your day actually runs. There’s no committee to convince and no quarter to wait for.

Jack Dowfounder of liddle, and the person you’ll actually talk to
Book a call with me

Already on something else? I move you across, free.

Migration is why most businesses stay on software they have outgrown. Send me your export and I’ll move your clients, pets, appointment history, and notes for you. No charge, no onboarding package, and usually live within a day or two.

One plan. Everything included.

No tiers, no feature gates, no SMS credit packs to decode. The price grows only when your team does.

  • Every feature, for every business
  • Unlimited appointments, clients, and pets
  • SMS and email messaging included
  • Free migration, done for you

$99AUD / month

per user, billed monthly

Unlimited clients, pets, and appointments

See full pricing

30-day free trial. No lock-in.

Ready when you are.

Start a 30-day free trial, or book a call with Jack and see liddle running on real work. No credit card, no sales team, no pressure.